For centuries, Ancient Egypt's mysteries remained hidden in hieroglyphs—a lost language—until the Rosetta Stone unlocked its secrets, revolutionizing history.
In 1799, during Napoleon’s Egyptian campaign, French soldiers discovered a large black basalt slab in Rosetta (now Rashid). Standing 44 inches tall and weighing 1,600 pounds, this artifact later became the key to decoding hieroglyphs.
Deciphering the Code: For decades, scholars worked to crack the linguistic puzzle. It was Jean-François Champollion, a French linguist, who made the breakthrough in 1822.
By comparing the Greek text to the hieroglyphs, he identified phonetic symbols corresponding to royal names like Ptolemy and Cleopatra.
Web development is one of those terms that sounds either profoundly technical or suspiciously meaningless, depending on who’s saying it. To some, it’s “coding.” To others, it’s “making websites.” To small business owners, it’s often that expensive thing you were told you need but were never fully explained.
Let’s fix that.
At its core, web development is the practice of designing, building, and maintaining digital systems on the internet—websites, platforms, dashboards, applications, and everything quietly running behind them. It’s equal parts engineering, design, psychology, and long-term planning (with a dash of damage control).
And crucially: it is no longer a single skill or tool. Modern web development is an ecosystem.
Today’s web is built on layers—some visual, some technical, some deeply invisible. Most businesses interact with only the top layer and assume the rest “just works.”
Sometimes it does. Sometimes it absolutely does not.
"Proper web development enables businesses to capture attention in ways not possible before."
“Browsing ancient artifacts and uncovering the historical context of the stories on each relic was a timeless experience”
Wix made web development accessible. Drag, drop, publish—exist online by lunchtime.
Great for
The catch
Wix is excellent—until your business starts behaving like a business.
Squarespace is the aesthetic minimalist of the group. It believes strongly in white space and not embarrassing you.
Great for
The catch
If your brand is about clarity and presentation, Squarespace behaves beautifully. If your business model evolves rapidly, it may resist you.
Webflow occupies a rare middle ground: it exposes real web fundamentals—HTML, CSS, interactions—without demanding you write them line by line.
Great for
The catch
Webflow doesn’t remove complexity—it organizes it. Which is arguably better.
Framer comes from product design culture and it shows. Motion, interaction, and storytelling are first-class citizens.
Great for
The catch
Framer excels where first impressions matter more than long-term content sprawl.
WordPress powers an astonishing portion of the internet. This is both impressive and faintly terrifying.
Great for
The catch
WordPress is not “old.” It is powerful, and power without discipline is chaos wearing plugins.
Shopify deserves respect. It is not elegant; it is reliable. When money is involved, that matters more.
Great for
The catch
Shopify is not trying to be clever. It is trying to work. Consistently.
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